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AdTech Insights

Explore the latest trends, innovations, and best practices in advertising technology.

1 stories available
  • Data Management Platforms: The Complete Guide to Smarter Marketing with Data
    September 2025
    audience-targeting
    6 minutes

    Data Management Platforms: The Complete Guide to Smarter Marketing with Data

    Discover how Data Management Platforms (DMPs) transform raw data into audience insights for smarter marketing. Learn how ad:personam combines DMP + self-serve DSP with AI to help small businesses and agencies maximize ROI.

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ad:personam GmbH

The Self Serve DSP for Web Agencies and Small Businesses

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