Self Serve Programmatic Advertising DSP | Features
Create and Launch Your Perfect Campaign
ad:personam Self Serve Programmatic Advertising DSP can help your business cost-effectively execute and deliver targeted programmatic campaigns across display, native, video and audio.
Programmatic Advertising Solutions
Maximize Your Campaign's Reach and Impact with Self Serve Programmatic Advertising
Effortlessly launch and manage your own programmatic ad campaigns regardless of your budget or experience level with ad:personam's powerful features. Utilize contextual targeting and a wide selection of high-quality 3rd party audience providers to reach your target audience with precision and ease. Drive engagement and build your brand with video, audio, and CTV.
Contextual
Target users based on the topics they are viewing, the weather conditions, or the categories of websites they are browsing,
Audience
A wide selection of 3rd party audience segments to reach people based on their interests, behaviors, and demographics.
Remarketing
Reach more potential customers and increase conversion rate by targeting people who've already visited your site.
Connected TV
Show high-quality video ads on the big screen, creating a more immersive and engaging experience for your audience.
Video
Showcase your products and services through compelling video ads to boost your brand awareness
Audio
Distribute engaging audio ads to reach your audience while they listen to their favorite music or podcasts.
Campaign Management
Simply pick the template you prefer and follow the setup instructions. Once your campaign is live you can optimise your campaign on the fly with just a few clicks.
Advertiser Setup
Upload and manage your creative assets, including images, video, and audio. Build your audiences based on the pages visited and track events on your website.
Full analytics
Analyze your campaign data with visually appealing charts and graphs. Optimise your advertising campaigns and monitor the performance of your ads to identify what's working and what needs improvement.
Powered by Xandr Microsoft DSP
The Complete Solution for Inventory and Data Access
As a Self Serve Programmatic Advertising DSP powered by Xandr Microsoft DSP, ad:personam provides complete inventory access and one-touch access to all inventory & data marketplace worldwide. Our platform offers a comprehensive selection of global inventory and 3rd party data providers across display, video, audio, and connected TVs, enabling you to easily reach high-quality audiences and premium sites. Whether you're looking to build brand awareness or drive conversions, ad:personam's Programmatic Advertising Self Serve DSP empowers you to achieve your advertising goals with ease.
How we help
A Complete Suite of Tools for Self Serve Programmatic Advertising
Unleash the Full Potential of Your Advertising Campaigns with ad:personam's Self Serve Programmatic Advertising DSP and Powerful Tools for Creatives, Analytics, and Optimisation.
Data Studio Dashboard
ad:personam Data Studio helps you analyze your data by displaying your information in charts and graphs, allowing you to optimize campaigns and track which ads are performing well and influencing positive action.
Ad Serving
Increase efficiency, reduce costs and gain a single source for advanced reporting data. Avoid paying ad serving fees to multiple parties and leverage Xandr creative standards to ensure the quality and consistency of your creatives
Universal Pixel
A single pixel to automatically organize your first party data into custom audiences. Segment your users based on the action taken, and narrow down to those taking specific actions that are high value for your business.
Domains List
Domain List gives you more flexibility than ever to decide which sites are right for your ads, helping you increase relevancy and reduce wasted spend and choose to allow or deny your ads from appearing on specific websites.
Premium Inventory
Access to global inventory on the open internet across display, video, audio and connected TVs. Connected to all major supply-side platforms, ad:personam opens you the doors to top-tier publishers, premium sites and mobile apps.
Optimisation
A powerful suite of algorithms that help you maximise your performance. Boost every step of your outreach, from building awareness & consideration (CPC, CTR, CPCV) to driving action & remarketing (CPA). Optimise your budgets with intelligent insights.
Success through our unique approach
At ad:personam, we provide small and medium-sized businesses with premium advertising technology previously reserved for larger companies. Our results-driven approach bridges the gaps between strategy, product, and data for maximum results
Brand Safety
ad:personam is designed to help you control the quality of the inventory that you are targeting, prevent brand safety issues on your ads and protect your reputation by making sure that your ad does not appear next to inappropriate websites.
Easy Payments
Pay for your campaigns securely with Stripe, one of the world's leading payment processors. ad:personam offers you a variety of payment options to choose from including credit cards, bank transfers and more. Automated refunds for underdelivery and manage your subscriptions anytime with just one click.
Support available 24/7
Knowledgeable and prompt technical support for all our products to help you master every detail. Visit our wiki. and get immediate access to a comprehensive Knowledge Base with how-to guides, tutorials, FAQs, best practices, tips, tricks and more.
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