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Explore ad:personam's audience targeting segments. Learn about available categories, CPM pricing, geographic coverage, and how to reach the right users with cookie-based audience data.

Learn how ad:personam's contextual targeting segments place your ads next to relevant content — without relying on cookies. Explore categories, CPM pricing, and coverage

Reach audiences without cookies using ad:personam's IAB Audience segments. These household-level segments offer privacy-compliant targeting across Display, Video, CTV, and In-App campaigns.

Select ad creatives for your Line Item and configure per-tag settings including tracking pixels, AdChoices labels, and destination URL overrides on ad:personam Self-Serve DSP.

Learn how to set up retargeting on ad:personam. Re-engage users who clicked on previous campaigns or triggered tracking points with flexible time windows and match logic.