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Self Serve Demand Side Platform (DSP)

Self Serve Demand Side Platform Interactive Demo

Frequently Asked Questions

We've compiled a list of answers to common questions.

A Demand Side Platform (DSP) is an innovative platform that empowers advertisers to programmatically purchase advertising space. With a DSP, you can bid on ad inventory in real-time and target specific audiences based on various factors, including location, demographics, interests, and more. A self-serve DSP platform, like ad:personam, further facilitates advertisers to manage their programmatic advertising campaigns comprehensively and directly.

ad:personam is a best self-serve DSP that provides a straightforward and intuitive interface for advertisers to create, manage, and optimize their programmatic advertising campaigns. Built on robust Microsoft Invest DSP technology, ad:personam streamlines the entire process, allowing you to set up campaigns quickly. By leveraging AI for programmatic advertising, it enhances efficiencies and assists you in achieving your marketing objectives with precision.

Yes, ad:personam DSP is suitable for businesses of all sizes, making it an effective Self-Serve DSP for small businesses and agencies alike. The platform simplifies the complexities of programmatic advertising, providing an accessible entry point for SMBs, startups, and marketing agencies, while still offering the advanced features that larger organizations and agencies require.

Flexibility is at the core of our services at ad:personam, and that’s why we are a no minimum Self-Serve DSP. Unlike many other programmatic platforms, ad:personam doesn’t require a minimum ad spend. This means you have the freedom to invest as much or as little as you prefer in your advertising campaigns. You can effectively start scaling your marketing efforts with a budget as small as $100 or less. This makes us an ideal marketing partner, especially for small businesses and startups, as it supports growth at your own pace without imposing financial constraints.

The cost associated with utilizing the ad:personam Self Serve DSP is categorized into two main aspects:

  1. Subscription Cost: This is a regular fee based on the type of subscription chosen, whether monthly, quarterly, or annually. The subscription cost covers the access to our DSP platform, starting from as low as 149€ per month.

  2. Campaign Budget: This is the budget that you allocate for your advertising campaigns and is prepaid separately to set your campaign live. What sets ad:personam apart is that there are no minimum budgets or mandatory ad spends, offering advertisers a budget-friendly and flexible platform to unleash their digital advertising strategies.

Absolutely! At ad:personam, we believe in giving you a taste of our powerful and user-friendly DSP platform before making a commitment. By creating an account with us, you can set up your advertisers, ads, pixels, audiences, and domain lists for free. When your setup is complete and you’re ready to launch your campaigns, subscribe to our 7-day free trial. Experience first-hand the impact that ad:personam can have on your marketing endeavors before proceeding with a full-term subscription. Remember, no minimum ad spend is required. Your success is our priority.

With ad:personam, you get direct access to multiple advertising exchanges. This allows you to manage, purchase, and optimize digital ad campaigns across various platforms, offering your business a wide reach to engage potential customers effectively. The power of programmatic advertising at your fingertips.

At ad:personam, we pride ourselves on exceptional customer service. Our clients benefit from immediate and expert technical support ensuring they understand every detail of our products. Furthermore, our expansive Knowledge Base is packed with informational content including how-to guides, tutorials, FAQS, and best practice advice from industry professionals. Should you need extra help, our team is available to chat and assist with requests such as setting up pixels and 3rd party ad tags. At ad:personam, it’s about more than just providing a service; we aim to give you everything you need to succeed in your advertising campaigns.

ad:personam DSP software comes pre-integrated with Microsoft Invest DSP via API, enabling users to easily access the programmatic advertising platform without the need for further API integration.